This is a "Catrina." Those of you who are familiar with Mexican traditions, particularly from the "Day of the Dead, well know the use of skeletons in artwork and handicrafts. During a recent visit to Puerto Vallarta, I visited an artist who told me that this type of icon began at the turn of the 20th century in Mexican newspapers to poke fun at the power elite. It served to remind them that irrespective of their economic station in life, in the end, we all end up as skeletons.